The Best Chair

The Best Chair

The Best Chair

MERCEDES.IO

MERCEDES.IO

Recruiting 100 developers at the Websummit.

Challenge

Mercedes-Benz.IO, one of the major tech companies that recently arrived in Lisbon wanted to use Web Summit, the largest tech event in Europe, to attract the world’s best developers attention to its job openings.

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Solution

An exclusive chair created to inspire and enhance developer’s daily work experience. Each feature was designed to give the candidates a glimpse of what is like to work at Mercedes-Benz.IO. The mobile app allowed the users to adjust the chair to their preferences.

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Results

Powered by the buzz generated during the project launch at the Web Summit, The Best Chair inspired 30 times more applications than the available job positions at the time. The success led the product to scale also to the Stuttgart and Berlin offices.

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Let's Talk

Want to discuss a project? Request an assessment call with one of our marketing experts to help uncover your real needs and explore potential solutions. We call it an Empathy Session.

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CONTACT

HOOD,
Rua 3 da Matinha,
Edifício Altejo 101,
1950-326 Lisboa

+351 218 988 160

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